UX/UI Case study

Designing
for a special target group

Factory workers in Asia; India and China

What does Sustify do?

Sustify helps to improve compliance with social and environmental standards by educating the workforce by means of an interactive, gamified learning app.
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By creating a fully digital integrated sustainability-training program, Sustify is addressing the customers’ supply chain to increase social and environmental compliance.

Who is the training progam for?

For factory workers in Asia;India and China.

How to design for a special target group?

Some of the challenges I resolved

This game aims to teach people about fire safety: How do fires start in factories? What sources of heat can ignite fire and what can feed the fire further? What to watch out for?
Through the example of Raul, a fictional character, the video explains what the fire needs to survive: just like Raul, it needs heat, oxygen and food.

After watching the video, workers need to take the test and demonstrate they understand the difference between objects that are sources of heat that ignites fire and objects that feeds fire further.

Looking at the picture below that represents objects from daily factory life, by swiping left or right workers answer the question.
Through the example of Raul, a fictional character, the video explains what the fire needs to survive: just like Raul, it needs heat, oxygen and food.

After watching the video, workers need to take the test and demonstrate they understand the difference between objects that are sources of heat that ignites fire and objects that feeds fire further.

Looking at the picture below that represents objects from daily factory life, by swiping left or right workers answer the question.

Problem with previous design

Clicking on the "audio" icon helps workers with reading disabilities listen to the question.

There is no audio option for the 2 categories - how do workers understand the information?

Possible solution is visuals - but what visuals?

Clicking on the "audio" icon helps workers with reading disabilities listen to the question.

There is no audio option for the 2 categories - how do workers understand the information?

But is the cable recognisable? Would you associate it with heat as the source of fire?

Clicking on the "audio" icon helps workers with reading disabilities listen to the question.

There is no audio option for the 2 categories - how do workers understand the information?